Understanding labels

Many products today carry a variety of labels and certifications. But what exactly are sustainability labels, and how do they differ from other types of labelling?

Sustainability labels help consumers make informed and responsible choices when shopping.

For consumers, it is often difficult to distinguish credible sustainability labels from those that are less reliable.

Not every green logo is an independent label. Many products carry symbols that promise sustainability. Some are independent sustainability labels. Others have been developed by companies themselves.