EU Ecolabel certified detergents and cleaning products meet high standards that reduce their environmental impact over several stages of the product life cycle, from raw material extraction and production to use and disposal. The EU Ecolabel is awarded to products that are particularly sustainable in design, promote innovation and contribute to the EU's 2050 climate neutrality target and the circular economy.

The EU Ecolabel is a voluntary, third party certified Type I, ISO 14024 ecolabel, which was established by the European Commission in 1992. It is implemented by the Commission and the EU Member States. The label is awarded to products and services meeting its environmental standards, and is recognized across Europe and worldwide. The EU Ecolabelling Board (EUEB), composed of representatives of the EU Member States, as well as environmental, consumer and industry associations, trade unions, commerce and small and medium-sized enterprises, contributes to the further development and revision of the EU Ecolabel criteria and reviews the implementation of the scheme. For Germany, the Federal Environment Agency (UBA) and RAL gGmbH have been appointed as the Competent Body at the European Commission.

The label for detergents and cleaning products is based on different Commission Decisions depending on the specific product group: Hard Surface Detergents (2017/1217/EU), Machine Dishwashing Detergents (2017/1216/EU), Machine Dishwashing Detergents for Industrial and Institutional Use (2017/1215/EU), Hand Dishwashing Detergents (2017/1214/EU), Laundry Detergents (2017/1218/EU), Detergents for Industrial and Institutional Use (2017/1219/EU), Building Cleaning Services ((EU) 2018/680).